We are a team of people who have set out to question the production and consumption processes of beauty products. Even the most luxurious skincare comes in plastic packaging that hurts more than our conscience: it inevitably ends up in the dustbin, landfill, and eventually oceans. After years of research, we came up with a line of products that are vegan, cruelty-free and plastic-free down to its packaging, and crafted meticulously with the best of natural ingredients.
Building a green beauty ecosystem
Beauty shouldn’t come at a cost to the planet, it is an act of care-taking towards ourselves
and the environment. Our brand is proud to incorporate social and environmental dimensions, with an informed endeavour to bring about a green revolution in the beauty industry by applying a simplified yet comprehensive approach to how we formulate, craft, and package our products.
The vision is to provide an alternative to wasteful plastic packaging and switch to refillable and reusable packaging that you will be proud to own. All our products are packaged in high quality glass jars that you can reuse with our refill packs, thereby eliminating the use of single-use plastic. We have been certified by The Disposal Company as a ‘Plastic-neutral Brand’.
